The real success of camming has been its ability to move beyond the borders of Internet sex chat rooms and into the everyday social lives of camming’s customers, or fans as they’re known.Many fans communicate with cam models via text, Twitter, Instagram, Snapchat or Kik on a daily basis, often multiple times a day.
“It’ll be a verified model,” Cox says, “so they can sponsor that model.“There’s guys who come on with relationship requests—fairly meaningful, romantic, but virtual relationships.Some of those go on for years, some are just daily, sort of the way a relationship would be in real life.”Patrick and Brian Cooper, My Girl Fund’s CEO and co-founder, say they have gone to great lengths to ensure that the site is a place where online-only relationships are formed because those relationships are best for business.“We never wanted this site to be used for anything more than an online relationship for a lot of reasons,” says Cooper.Cam models are even on Periscope and Meerkat performing live shows for their followers or simply checking in to say hello.“Pretty much all of the career models work, talking to fans, all day,” says Clinton Cox, an adult film director and media executive who now works as the organizer of Cam Con, a convention that brings together cam models and their fans from around the country. people; as the hours progress, the career models are chatting all day, Instagramming, DMing, it never turns off.“[They’re] getting [Twitter direct messages] all day, literally constant interaction all day. Any model will tell you, that’s a real money maker, they’ll tell you they never stop working.
The money generated by cam sites is hundreds of millions of dollars at least, and possibly upwards of $2 billion annually, according to industry insiders and analysts surveyed by .